The Infona portal uses cookies, i.e. strings of text saved by a browser on the user's device. The portal can access those files and use them to remember the user's data, such as their chosen settings (screen view, interface language, etc.), or their login data. By using the Infona portal the user accepts automatic saving and using this information for portal operation purposes. More information on the subject can be found in the Privacy Policy and Terms of Service. By closing this window the user confirms that they have read the information on cookie usage, and they accept the privacy policy and the way cookies are used by the portal. You can change the cookie settings in your browser.
The purpose of this paper is to estimate the size of the Italian market for mobile payment (mPayment) services - referred to payment of services and products, but excluding mobile content - and to identify and assess mPayment applications' main diffusion drivers. The research work involved a census of mPayment applications and the analysis of the most relevant case studies. In the first phase secondary...