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The traditional sports marketing is based on sport used as a carrier to promote their products and brands which is a marketing activity as well as a means of marketing. E-commerce sports marketing is based on the traditional sports marketing, adding e-commerce support to re-arrange the advantages of e-commerce and traditional sports marketing, which, accordingly makes traditional sports marketing...
From multiple angles, the application of multimedia technology in teaching in football theory course can provide sound, image, icon and other information for students across time and space, which will enable them to receive good effect. Multimedia teaching helps students to take interest in learning, which can improve learning efficiency. Multimedia teaching helps to resolve the important and difficult...
Nowadays with the rapid development of the information technology (IT), Internet is popular allover the world. More and more people look through the internet which provides tremendous business opportunities for the sports enterprises. At present E-commerce has gradually become the main business model at the information age. The development of the Internet and e-commerce applications provides a more...
This paper introduces association rules and Apriori algorithm in data mining, with the improved Apriori algorithm, association rules being applied in the analysis of the skills in football match have been realized, and the analysis result will help to improve the rate of football players shot-goal, which provides theoretical basis for the coaches training football players.
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