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In the modern market, e-commerce is absolutely essential in business marketing and advertising. Many studies have been conducted to explore the relations between players and companies by creating the trust within security and culture. Various models have been proposed to show the reliability of trust that in a successful e-commerce website. In this paper, we have built a new framework to aggregate...
Electronic mail (e-mail) is one of the main ICTs used as a means of communication in the enterprise, it is so used to the point that the question about its acceptance seems more be topical; There is now interest in the changes that it is likely to produce in organizations. By following the method developed by Pierre Barillot (1998) and used by David Autissier (2001), we have tried to understand the...
This paper discusses drivers of the use of social media tools by organizational members. Specifically, we contrast the expectations of senior managers of social media tool adoption with the benefits perceived by organizational members after the implementation of these tools. We analyzed empirical findings from 252 respondents to a survey of three global companies before and after social media tool...
Airline industries utilize e-commerce website as one way to offer services. The website creates a new area of competition between the airlines, i.e. comparative qualities among their e-commerce websites. This research aims to develop a framework which can be used to evaluate the quality of airline's e-commerce website. Furthermore, this research also compares the quality of e-commerce website between...
The article describes the obstacles that may arise during the planning phase of the project - Regional Business Spatial Community. The authors are working on a project to prepare RBSC. It involves creating a community around a selected GIS (Geographic Information System) software available in Cloud Technology. In the design of the project, the participants should be all the entities responsible for...
Social networking sites (SNSs) have attracted attention as network services in organizations. We evaluated what kinds of user attributes and enterprise attributes affected the advantages and disadvantages of SNS in enterprises. We developed a set of hypotheses based on our survey of the literature concerning SNS, and administered a survey using a questionnaire at enterprises. We found that respondents...
Recent research in the field of computational social science have shown how data resulting from the widespread adoption and use of social media channels such as twitter can be used to predict outcomes such as movie revenues, election winners, localized moods, and epidemic outbreaks. Underlying assumptions for this research stream on predictive analytics are that social media actions such as tweeting,...
This paper aims to describe the use of A/B testing, a method used in web-development and position it in the context of the requirements engineering process and customer value evaluation. We propose that A/B testing can complement qualitative user research and offer a potential way to validate the value which system improvements bring to customers. Finally, we discuss our research plan for investigating...
Knowledge is one key to achieve competitive advantage to an organization. As a company with high employee turnover rate, a human resource consulting company in Jakarta suffers loss of knowledge possessed by resigned employee. Various efforts have been made to equip new employees to have knowledge as employees being replaced. Nevertheless the knowledge of the new employee cannot match the knowledge...
Phishing, elicitation, and impersonation techniques are performed using multiple forms, targeting content specific to the delivery modality, such as email, social media, and general browser communications. Education to increase awareness is one mechanism to combat phishing. Average email and internet users are less attentive to media warnings and training materials provided by employers than they...
In recent years, more and more major sporting events have settled in China, and Sports Marketing is becoming a popular way of marketing. Businesses will combine products and sporting events, forming the sports culture and brand culture to a unique corporate culture system. The researches of sports marketing is also increasing a lot. And how to do with the marketing of products and enterprises to fulfill...
The first generation of Web 2.0 applications appeared in the Internet. A new style of interaction was born where everybody can easily publish own content or is able to comment on content of other authors. It took some time until the enterprise IT world adopted these interaction principles and the according technologies for the internal collaboration of employees. Such the new market of enterprise...
Several previous research show that the reputation of the CEOs of big companies are closely related to the reputation of their companies [1][2]. These researches include some guidelines such us to include training to managers in social media and Online tools for reputational influence [3][4]. In the Spanish case, where large corporations are not the majority of the business, but are SMEs [5], an approach...
Equity compensation provides incentives for executives to remain with the firm to avoid forfeiture of restricted shares and some or all of the value of stock options held, and there is a rapid growth of researches on CEO equity compensation. This paper reviewed relevant literature at home and abroad, and analysed the influencing factors of equity incentives and the impact of equity compensation on...
This study explores the relationship between Social Media engagement and the activation of the consumer's purchase process. Following a consumer behavior perspective we study how the new communication paradigm of the Web 2.0 has change the first stage of the e-commerce purchase process, the problem recognition. We use the case of a smartphone purchase, to explore how differences in Social Media (Facebook)...
This paper concludes that limited attention of investors can affect the performance of stock market. In this paper, Baidu Index is used as a proxy for investor attention, and it can accurately measure the limited attention of investors, revealing their impact on stock returns. We find that the search index of the financial industry is significantly higher than other industries, and it is likely that...
Visual brand identities often and rapidly deteriorate (degradation to failure) if not strenuously, time-consumingly and continuously managed/maintained. There are several reasons for this and in this paper we identify the various visual brand identity processes and components, and the culprits/pitfalls (failure causes) that typically lead to a visual brand identity getting off track. In this paper,...
As recent studies have shown, compared to other sectors the customers of public transportation services are unsatisfied with regard to the service quality. One mayor source of the dissatisfaction is caused by missing or inconsistent information about the duration and route of planned trips in case of dis-ruptions. Existing possibilities to interact with the transportation company generally does not...
Since their introduction, social media sites (SMSs) such as Facebook, LinkedIn and Twitter have attracted millions of users, many of whom have integrated these sites in their daily practices. As of this writing, there are hundreds of SMSs, with various technological affordances, supporting a wide range of interests and practices. Social media are gaining popularity and are increasingly used in regular...
Secure storage of data and the current availability of data and information are the most important aspects of any ICT (Information and Communications Technology) system. Data storage systems are mandatory components of modern information systems. The term backup refers to creating a backup or copy of data with the aim of restoring the data in case the original data become corrupted and inaccessible...
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