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Currently, education has become a business sector that provides service to students. This service is developing standards more similar to consumer goods marketing. As a higher education organization, Durham University aims to top education and research across all disciplines in 2020 in UK, which needs the support of the most able and motivated students, academic staff and sufficient money. During...
Business to Consumer (B2C) business trends becomes more popular among Malaysian citizen. Nowadays, in the perspective of the globalization and localization of business, it is becoming gradually more important to have a proper understand on how to conduct business through electronic channel. Persuasive element in e-Commerce plays an important role in optimizing customers shopping experience in virtual...
Everyone likes to get the best price, but best price cannot be provided to everyone. This paper proposes an algorithm to provide the best price to the most prospective buyer. E-Negotiation will be based on buyer's activity pattern and surfing behavior. Unlike existing e-negotiation models proposed for B2C, B2B and C2C Ecommerce applications, where the intervention of buyer is present, this paper proposes...
Taking a B2C platform enterprise as an example, combining with the characteristics of B2C platform enterprise and its suppliers, this study classifies suppliers, analyzes and optimizes supplier qualification process within B2C platform enterprise. In terms of different types of suppliers, this study establishes a supplier certification index system for B2C platform enterprise from two stages, including...
The impact of surveillance and social control, the dangers of big data, and other highly relevant topics have recently come to the forefront of current digital privacy discussions. However, the dynamics of dominant service models in relation to privacy-control arrangements between corporations and consumers are not well understood. As such, the main focus of this paper is to explore how to understand...
Cross-border e-commerce is a newly arising and burgeoning model of cross-border trade. This paper qualitatively analyzes the reasons of cross-border e-commerce's emerging based on transaction costs theory. First, we introduce cross-border e-commerce and describe the supply chains of B2C and B2B2C cross-border e-commerce models. Then we give an overview of the development of transaction costs theory...
With the advent of the information age, e-commerce has become the hottest business trend. It offers convenience to the business organization as well as the customers. It provides affordability, anywhere, anytime service, opting to choose a wide variety of products online etc. to the customers. At the same time, business organizations acquire wider market opportunities and can reach new customers more...
This paper explores the specific factors influencing the consumer trust in B2C e-commerce and proposes a three-dimensional trust model with the ability to provide dynamic support for trust establishment and management. The model summarizes the factors influencing the consumer trust in three aspects that are personal attitude, public opinion and third party. This paper also elaborates on the specific...
E-commerce is increasingly popular, both in terms of functionality and coverage. Depending on the parties involved, e-commerce comes in many forms, such as C2C, B2C, B2B, and C2B. In Indonesia context, recent survey shows a growing number of Indonesian internet users and also online shoppers. To capture Indonesia e-commerce quality, we develop a preliminary study focusing on C2C and B2C. As sample,...
The precise logistics growth prediction can provide important reference for economic growth and consumer groups. According to the traditional logistics growth prediction method, the ordinary time prediction method was used to predict large deviations, and the result was unstable. So an improved logistic growth prediction of B2C e-commerce was proposed based on nonlinear integral. Firstly, the old...
The rapid development of the Web has enabled people to gather information quickly though may not be accurately. The Web has also becoming a marketplace used by many. With buy and sell opportunity comes scamming opportunity. Many people have bought and sold on the Web via commercial listing sites such as eBay or social networks such as kijiji. Consumers in general have good experience in Web transactions...
Online travel is a main developing direction of China's tourism industry, as well as an important mean to participate in international competition. This paper, which uses Mangocity.com as an example, analyzes the marketing needs of the operating mode of B2C online travel. Considering the operating situation of Chinese tourism nowadays, the paper also discusses the future development of B2C online...
The use of e-commerce is rapidly increasing day after day. On the other hand, e-businesses started to globalize their supply chain to serve customers worldwide. Although it was a successful strategy in certain regions, it failed in some other regions as well. Companies cannot serve customers as they are homogenies. Each region or country has its own culture, preferences and social relationships. This...
A business model represents how the various strategies that a firm pursues fit together into a congruent whole. This paper introduces an innovative 6R framework, based on Michael E. Porter's six principles of strategic positioning, to assess current strategies adopted by four typical e-commerce companies in their own business models. To further explain how the 6R framework worked in the strategy-making...
This paper focus on the strategy comparison of Sino-US B2C E-commerce Company. Amazon and Dang are selected as the B2C representative of two countries. Firstly the stock data, operation data and website data of the two companies are collected and compared by graph or table, which shows the scale of Amazon is almost 100 times more than Dang. Secondly the evaluation system are built based on AHP and...
In B2C E-business, consumers' trust plays a critical role in helping them overcome perceptions of uncertainty and risk. Mostly based on the research context in developed countries, prior studies on e-business trust have used diverse, inconsistent definitions of trust, making it difficult to compare results across studies and adapt to China's consumers. This research proposes a model to measure multiple...
A major problem facing the full deployment of business-to-consumer (B2C) electronic commerce (e-commerce) is the development of trust on the side of the consumer, particularly in developing countries. Differing characteristics of local environments and their cultures have created a significant level of variation in the acceptance and trust to e-commerce and e-transactions. Exploring influencing factors...
Multi agent system (MAS) model has been extensively used in the different tasks of E-Commerce such as customer relation management (CRM), negotiation and brokering. This paper presents Data Mining (DM) based seller agent categorization and a multi-attribute negotiation approach for negotiation between buyer and seller agents of same category provided by DM result. The paper also described a multi-attribute...
Online consumer trust in Business to Consumer (B2C) e-commerce trust has been viewed as a key differentiator that determines the success or failure of many companies conducting their business over the Internet. In order to explore the influence factor of consumer trust and their priority, and to look for the way to promote consumer trust, an Analytic Network Process (ANP) model is constructed in this...
Electronic commerce system for media content distribution has been evolved for decades. Throughout the time, various business models such as business-to-consumer (B2C) and consumer-to-consumer (C2C) are proven to be successful. However, most of the models require players to be tightly bound to the supplier, either tied to its designed web interface or limited to its business flow. In this paper, we...
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