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Customer loyalty has become a major concern for retail stores across the globe. A loyal customer is a source of competitive advantage through repeat purchase and positive word of mouth. India is on the verge of a retail revolution with the government planning to allow the entry of foreign retail giants to set up shops in India. The specific objective of this research was to develop an empirical model...
Foreign direct investment (FDI) inflows to the developing countries have increased with a greater pace in the 1990s accounting for about 46.1 % of global FDI inflows in the year 2010. Similar trends have also been visualized in India where FDI has expanded rapidly following the economic reforms initiated in the early 1990s. These were directed towards increased liberalization, privatization and deregulation...
This paper analyzes the financing pattern of a sample of 1,161 unlisted firms over the period 2006–2007 to 2010–2011. At an aggregate level, our findings reveal the primacy of borrowings from banks as the most important source of financing for these firms. Another important source of financing for unlisted firms is current liabilities. With regard to the determinants of indebtedness our findings do...
With self-sufficiency levels of crude oil being a distant dream and given India’s growing energy demand, biofuels has emerged as an important option for policy makers. This paper reviews the experiences of biofuels’ cultivation and its impact on land use, environment, and livelihoods of rural communities in the light of emergence of jowar and bajra as alternative feedstocks. Empirical data collected...
India passed the Geographical Indications of Goods (Registration & Protection) Act, 1999 in compliance with the Trade Related Aspects of Intellectual Property Rights (TRIPs) Agreement under the World Trade Organisation (WTO) Agreements which concluded in 1995. Article 22 of the TRIPs Agreement defines Geographical Indication as “the indications which identify a good as originating in the territory...
This brief perspective article presents and synthesizes few of the dominant themes emerging in the extant literature on BOP (bottom of the pyramid) marketing, in the backdrop of this special issue dedicated to ‘re-thinking marketing’ in a fresh light. The article draws on how the extant understanding of poor customers pales in comparison to how much we know about non-poor customers. In the end the...
Using data on Indian small and medium enterprises (SMEs) for 1996–2010, the paper investigates four issues: (a) the factors influencing lending relationships; (b) the cost of borrowings; (c) the effect of the financial crisis and (d) the impact of main bank ownership on SMEs. The findings indicate that small business typically maintain multiple banking relationships, which provide benefits in terms...
The use of relative performance evaluation (RPE) to determine compensation improves contracting efficiency, reduces moral hazard, and provides effort incentive. This study investigates how RPE usage in CEO compensation in Indian private sector firms is associated with a firm’s operating efficiency and asset productivity. It documents that firms with lower operating efficiency and asset productivity...
Recent studies of the post-liberalisation Indian metropolis have largely followed a theoretical framework from contemporary urban sociology in the West, drawn from David Harvey, Manuel Castells and Saskia Sassen, among others. These studies show the contemporary city being shaped by global transnational capital—which accumulates wealth through dispossession—resulting in a clearing of the poor and...
The purpose of this paper is twofold, first to examine the investment-cash flow sensitivity in fixed and working capital investments and second to determine the role played by working capital in smoothing fixed investment. The study is based on secondary financial data of 254 Indian manufacturing firms obtained from CAPITALINE database, pertaining to a period of 10 years. This study employs two-step...
The case study is based on Patanjali Ayurved Limited, the biggest disruptive force in the fast-moving consumer goods (FMCG) space of India. The organization has achieved an astounding growth of 100% during FY2016-17 with a gross revenue of Rs 100 billion, whereas its competitors, both the multinational and homegrown firms, have struggled to maintain a double digit growth. It has become a FMCG giant...
These are exciting times for telecommunications in India. On the one hand, we have the entry of one of the largest business houses in India into the cellular mobile services market on a large scale, leading to increased competition as well as mergers and acquisitions. On the other, we see exciting new technologies being unveiled and we stand at a point in time where technologies such as internet of...
This paper discusses the role of services in India’s economy. Through analyzing global data on the relationship between services, manufacturing, and GDP, we show that the relationship of services to economic growth is complex and usually involves a consideration of the manufacturing sector. In India’s case, somewhat unusually, services and manufacturing grew independently of each other for many years...
This article empirically tests whether the ethical beliefs of young consumers in India are impacted by attitude toward money, religiosity, and spiritual well-being. Data from a sample survey of 426 young consumers in India (240 male and 186 female) were used to test the hypotheses using moderated regression analysis. Results indicate that ethical beliefs of young consumers were not affected by either...
The dynamic functioning of the markets and increased economic and financial integration has made the world more vulnerable to systemic shocks emanating either domestically from cross-market connectedness or globally from cross-country connectedness. The study focuses on the former channel of transmission of shocks within a country (India) due to linkages among its five financial markets that are analysed...
In this article, we unravel new insights about how bottom of pyramid (BOP) consumers derive value through purchase and consumption of deliberate lookalike brands. We analyse in-depth interview data of 12 BOP consumers and 8 BOP retailers from Mumbai, India, related to purchase and sales of counterfeit brands. Our results suggest three different themes that constitute the BOP customers’ value model...
This essay explores the changing nature of doctoral programmes at premier Indian management institutions. We share a reflexive account of the lived experiences of Indian doctoral students as they navigate widespread changes that arise from new Indian neoliberal aspirations to emerge as global thought leaders. The resulting emphasis on global performance metrics as well as our position as disadvantaged...
In this article, I curate diverse perspectives on the MeToo movement in India and its subsequent crosscurrents. Drawing on in-depth interviews with five women from different backgrounds, I explore the movement’s significance, impact, unresolved questions, and potential solutions. Through our dialogues, we interrogated and unpacked myriad issues, including rampant gender-based violence at our workplaces...
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