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Due to the rapid development of information technologies mobile payment is crucial for, but not limited to UC scenarios. This paper introduce four kinds of main mobile payment model and comparative analysis the models. It also describes the existing deficiencies of the models and gives the corresponding countermeasures.
The marketing theory indicates that the promulgating of network advertisement has a significant impact on the effectiveness of cyber-marketing. Therefore the proper strategy about network advertisement is extremely concerned with the network advertisement releaser. Using the technique of user identification and session identification, the access path (the sequence of visit pages) is analyzed on the...
Along with the mobilizing of office environment, it becomes urgent for enterprise to offer information support to its employees when facing the severe competition in market. Enterprise m-commerce is a kind of activities which is developed for inner employees and enterprise-customers. It is expected to expand the territory of enterprises, optimize the process of data collection and release, simplify...
Collaborative commerce (c-commerce), which offers many levels of coordination, collaborative interactions and cooperation among or within organizations, can be regarded as the next evolutionary step beyond the more basic process of electronic commerce (e-commerce). So it is imperative to harness all organizations' information and applications into a computer-based framework in order to provide personalized...
Mobile e-commerce has broad application prospects. Based on the study of the technical characteristics of mobile e-commerce, this paper analyzed the security threats and proposed countermeasures.
Nowadays, more and more researches focus on how to provide products for customers based on their interests. Recommendation system in electronic is one of the applications that are based on such mechanism.We designed and implemented an electronic commerce recommendation system used both association rules and sequential rules which is called ASRS(Association rules and Sequential rules based Recommendation...
This paper presents the theory of dynamic sequential auctions which can be used for pricing and inventory control in online auction. Most theoretical treatments of auctions have assumed that buyers have unit demand, which didn't conform to the real state. We characterize this model when a seller with C units to sell by the way of sequential auctions faces a finite time horizon T, buyers in each period...
Bid evaluation is an important but complex problem in multi-attribute auction. Management science techniques might be helpful tools for this kind of decision making problems. This paper focuses on the bid evaluation problem in multi-attribute e-auction for procurement. The proposed model uses an outranking-based multi-attribute decision technique, ELECTRE-III, to evaluate the buyer's preferences....
Optimal design of auction is one of hot research topics in the auction theory. During recent years, shill bidding has increased substantially with the explosion in the number of online auctions. This paper designs the optimal online auction with shill bidding and open reserve price. Many optimal auction models have assumed that the number of potential bidders is constant and known. And in these optimal...
This paper analyzes the current situation of business environment and business intelligence systems integration at first. Accrediting to the frame of RosettaNet, the trend of business process integration is analyzed. Then discusses the integration of business intelligence systems based on RosettaNet frame. The conceptual development and implementation a RosettaNet frame work for business intelligence...
Customer experience is an important consideration in the establishment and maintenance of long term relationship between firms and their customers. The purpose of this study was to propose and test an integrative model for examining the relative influence of online store perception on customer behavior. The empirical results showed that physical presence, competence, and enjoyment were the important...
With the rapid development of e-business, Internet has become an important channel for consumer to go shopping. E-selling service failure happened inevitably. As the conditions of service failure happened in e-selling is different from traditional selling, understanding whether and how service recovery and E-shop image take effect on customer royalty becomes very necessary. This paper selected 147...
E-commerce represents a new way of conducting business transactions. The unique characteristics of e-commerce make it a potential value driver for electricity companies who have to focus on value creation after experienced significant structural changes. Creating value with e-commerce needs proper strategies. In this paper, we discuss three strategic alternatives for electricity companies: strengthening...
Incentives may affect users' behavior. It is critical to study how users' perception and intention are affected by the incentives. This study presents an extended technology acceptance model (TAM) that integrates incentives into TAM to investigate what determines user mobile commerce acceptance. We apply this model to the case of a GPS-based taxi-dispatching system. Preliminary data analysis illustrates...
This paper proposes a new supernetwork model of a three-tier supply chain which consists of manufacturers, retailers, and ultimate consumers. In this model, the manufacturers who produce a homogeneous product can sell product not only to retailers but also directly to consumers by Internet, and only the retailers can return the unmarketable products to the manufacturers. The model gets equilibrium...
Online auction is a field that is continuing to grow, and its concept may be defining a totally new and unique distribution alternative. Very few studies have noted online auction sellers and their internet marketing strategies. This research examines the marketing mix for SME in online auctions as it relates to the two-sided platforms. We found that there is great differentiation on marketing strategies...
As a revival paradigm for information sharing among distributed nodes in the network, P2P technology can pave the way for decentralized computing and enable more robust e-business applications. Peer-to-peer system is a continuously evolving system consisting of multiple heterogeneous information sources, and a huge number of users with diverse characteristics and needs. Currently, many research projects...
With the fast development of mobile commerce, the information conversion from Hyper Text Markup Language (HTML) to Wireless Markup Language (WML) is becoming an important issue for end-user information acquisition. But some existing conversions can't satisfy the demand of mobile electronic trading. Based on the comparative analysis of HTML and WML, through the analysis of conversion process and the...
With the wild application of e-business and the rapid development of modern service industries, a significant impact on the traditional tourism in many ways has happened. With value chain theory, this paper made an analysis of the distinctive features and forms of the tourism value chain. By profit model analysis, it discussed four elements of profit model. At last, a case study of Ctrip included...
E-service quality is increasingly recognized as an important aspect of electronic commerce. Because the online comparison of the technical features of products is essentially costless, feasible, and easier than comparisons of products through traditional channels. So for providers of electronic services, quality is a major driving force on the route to long- term success. Comprehensive measurement...
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