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The bloggers' online behavior was divided into posting behavior and churn behavior in this paper. Since these two behaviors are similar to customers' buying behavior and churn behavior respectively in the transaction process, this paper chose to learn from the Pareto/NBD model in the field of customer base analysis to forecast them. Considering that the interaction between bloggers has a great influence...
With the rise of social media, traditional customers have increasingly associated with a variety of complex online social interactions and formed fully new user characteristics and user relationship patterns. The changes brought traditional customer relationship management a great impact and forced companies to adapt, change and evolve. Relevant studies about the social customer relationship management...
This paper first analyzes the architecture of the existing CRM in operators and its disadvantages. When operators integrate the 3G services into their business, it is necessary to propel their business support system shift from DOA (data-oriented architecture) to SOA (service-oriented architecture).Then an architecture of the CRM system based on SOA is presented. The paper finally takes an example...
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.