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Suppliers network in the global context under price discounts and uncertain fluctuations of currency exchange rates have become critical in today’s world economy. We study the problem of suppliers’ selection in the presence of uncertain fluctuations of currency exchange rates and price discounts. We specifically consider a buyer with multiple sites sourcing a product from heterogeneous suppliers and...
Customer satisfaction measurement is an important part of marketing research in any organizations since it is the key to the formulation of customer value strategies and to the continuously improving implementation of these strategies. In this article, we present an application of fuzzy neural network for customer satisfaction. The structure of the network can be interpreted in terms of a fuzzy controller...
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