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Artykuł poświęcony jest nazwom zakładów leczniczych dla zwierząt (ZLZ). Materiał badawczy, obejmujący 339 nazw, pozyskano z „Rejestru zakładów leczniczych wg stanu 17.12.2021” Północno-Wschodniej Izby Lekarsko-Weterynaryjnej. Wyekscerpowano z niego 164 firmonimy właściwe, które scharakteryzowano pod względem struktury i semantyki oraz przyporządkowano do pól znaczeniowych: biosfera, antroposfera,...
In this paper I discuss the language of blogs in the context of their connections with diaries and memoirs, contemporary reading habits and the use of the Internet, as well as the marketing dimension of virtual presence. To sort out the analysis, I introduce the following terms: ‘blogolekt’, ‘emocjolekt’ (analogous to sociolekt), ‘emotional pact’.
Experiential linguistics, which is focused on the description of sensual sensations, has emerged from cognitive sciences. The author undertakes the issue of verbalized smells, that is the names of perfume, by the author’s choice – the female ones. The discussed examples of perfume naming show the attempts of smell narrativization by applying names conveying great semantic and metaphorical (mini-metaphors)...
Experiential linguistics, which is focused on the description of sensual sensations, has emerged from cognitive sciences. The author undertakes the issue of verbalized smells, that is the names of perfume, by the author’s choice – the female ones. The discussed examples of perfume naming show the attempts of smell narrativization by applying names conveying great semantic and metaphorical (mini-metaphors)...
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