Search results for: Werner Reinartz
Journal of the Academy of Marketing Science > 2019 > 47 > 5 > 771-794
International Journal of Research in Marketing > 2016 > 33 > 3 > 449-456
Innovatives Marketing > Prozess > 213-231
Journal of the Academy of Marketing Science > 2015 > 43 > 6 > 746-767
Journal of Retailing > 2011 > 87 > Supplement 1 > S53-S66
International Journal of Research in Marketing > 2009 > 26 > 4 > 332-344
Journal of Interactive Marketing > 2008 > 22 > 1 > 5-20
International Journal of Research in Marketing > 2007 > 24 > 1 > 17-29
International Journal of Research in Marketing > 2006 > 23 > 3 > 253-261