Search results for: Cheryl Nakata
Psychology & Marketing > 37 > 11 > 1601 - 1618
Journal of the Academy of Marketing Science > 2019 > 47 > 2 > 192-215
Journal of Product Innovation Management > 35 > 6 > 939 - 959
Journal of Product Innovation Management > 30 > S1 > 110 - 125
Journal of Product Innovation Management > 30 > 6 > 1199 - 1211
Journal of Retailing > 2013 > 89 > 1 > 15-29
Journal of Business Research > 2012 > 65 > 12 > 1655-1657
Journal of Product Innovation Management > 29 > 1 > 21 - 32
Journal of the Academy of Marketing Science > 2011 > 39 > 5 > 700-716
Journal of Product Innovation Management > 27 > 4 > 554 - 571
International Journal of Research in Marketing > 2008 > 25 > 3 > 164-172
Journal of the Academy of Marketing Science > 2007 > 35 > 4 > 492-506
Journal of Business Research > 2006 > 59 > 1 > 28-36
Business Horizons > 2005 > 48 > 5 > 443-453
Journal of Business Research > 2005 > 58 > 5 > 611-618
Journal of the Academy of Marketing Science > 2001 > 29 > 3 > 255-275
The Journal of Product Innovation Management > 1999 > 16 > 3 > 295-311