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Many filmmakers and producers hope to create some kind of social or political impact with their films. This is the case with a Los Angeles–based production company that seeks to bring about social change through its films and related “social action” campaigns. Despite its good intentions, however, its efforts often fail. In this respect, the company resembles other kinds of entities that seek to “do...
There is a long‐standing distinction in Hollywood between “entertainment” and everything else. The “everything else” includes among other things any direct address of political subjects, which are assumed to turn American audiences off. This article presents both an ethnographic account of this Hollywood ideology and an examination of several recent films in terms of their different strategies for...
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