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Uncertainty reduction is an important precondition for various facilitators of Internet shopping behaviors, visitors dealing with an online store will require sufficient information so as to reduce their uncertainty of the Web site. Uncertainty reduction theory has identified four strategies for the visitors to lower their uncertainty. Since different Internet strategies have different efficiency...
This study examines the impact of public screen and task types on consensus change and influence equality in a GSS environment. The researchers employed a controlled laboratory experiment with 44 five-person groups. The independent variables were public screen type and task type. Two kinds of public screens were studied: common and individual. Two task types were examined: intellectual and preference...
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