Search results for: Jana-Kristin Prigge
Journal of Product Innovation Management > 37 > 1 > 48 - 73
Industrial Marketing Management > 2018 > 68 > C > 56-73
International Journal of Research in Marketing > 2015 > 32 > 4 > 375-386
Journal of the Academy of Marketing Science > 2010 > 38 > 5 > 531-549