Search results for: Gerald E. Smith
Journal of Interactive Marketing > 1998 > 12 > 2 > 33-48
Journal of Interactive Marketing > 1997 > 11 > 1 > 30-43
Journal of the Academy of Marketing Science > 1996 > 24 > 3 > 219-231
Journal of Retailing > 1995 > 71 > 3 > 297-315