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Abstract-With the rapid development of wireless communication technology and Internet technology, mobile communication has been becoming an increasingly important medium for e-commerce. Based on literature review, this paper discusses the advantages and disadvantages of WAP-based e-commerce, and finally proposes marketing tactics for the handset media, and operator of WAP-based e-commerce.
Mobile technologies are now mature enough to face the challenge and requirements of professional use in industry. The exploitation of mobile technologies will keep on expanding, but in heavy industry and maintenance the use of mobile solutions has not yet become popular although the interest towards mobile solutions has risen. This paper presents the mobile maintenance case study where the roles of...
Increasing number of catfish farmers had caused overloaded stocks of catfish in the market. Therefore it poses great problem to catfish farmers. Aside from those issues, based on analysis conducted Lembaga Kemajuan Ikan Malaysia (LKIM) research results had found that the catfish farmers are not getting the right information such as breeders do not know how to get the supply of good catfish fry, true...
Mobile advertising offer great opportunities for enterprises. Understanding user adoption of mobile advertising become important in explaining mobile advertising growing at an exponential rate in these years. The purpose of this study was to analyze factors possibly affecting user adoption of mobile adervertising. This paper proposed a model for analyzing mobile advertising adoption of Chinese users...
POI (Place of Interest) search is a fundamental component in various LBS (Location Based Service) applications. In this paper, we discuss and evaluate several critical factors in devising a practical POI search model based on users' search log data and our experience gained from developing and operating K.ai, one emerging and interesting LBS product serving Chinese users. Our discussion starts with...
This paper discusses both principles and implementations of new methods to expand traditional Web information systems to mobile application systems by integrating existing enterprise resources for several objectives, including adding new enterprise services, improving the efficiency, and enhancing the image of the enterprise. In particular, through the study of a real instance, which is a Web-based...
Although 3G networks have been largely deployed to cope with the increasing demand of wireless data services, little is known on how these networks are used from the network perspective. In this paper, we present analysis of data services based on a nation-wide 3G network trace collected from one of the largest cellular network service providers in North America. Our work differentiates from previous...
This study attempts to understand factors affecting mobile virtual community continuous usage. Based on Theory of Reasoned Action (TRA), continuous usage of mobile service and sense of virtual community, a continuous usage model that reflects the characteristics of a mobile virtual community is developed. The model is tested in China and Korea, using responses from 248 administered valid questionnaires...
A custom has evolved around the world in all places where lakes freeze over in winter and thaw in the spring—from New England to Idaho, northern Scandinavia to Alaska, in the Andes and the Himalayas—of placing an object out on the ice during the winter and taking bets on when spring will arrive, as announced by the ice's melting and the thing's dropping into the water. Something of the same spirit...
Due to the inherent security limitation of electronic commerce and the openness of mobile network, security issue has become the bottleneck of mobile payment. Based on above, this paper makes researches on the mobile payment system and the related security issues, takes security requirements into consideration and establishes the mobile payment model first, and then puts forward a mobile payment protocol...
Mobile phone as a kind of mass media is more and more popular in human communications. However, is there any concern for consumers in using mobile phones? And is there any difference between eastern or the western? This paper will answer the questions by exploring the reasons for consumers to have mobile phones and the concerns in using mobile phone communications. Questionnaire survey is used in...
Mobile Commerce is developing rapidly at China and is taking an important role on China's economic and society. More and more studies have done on it, but most of them are still about the opportunities and challenges. With its development, mobile companies should care the user requirements and needs in order to provide better services in the purpose of increasing interests. The paper studies the situation...
Mobile banking is developing under conditions, such as the rapid development of electronic technology, and the urgent needs of quick service. But as a virtual entity bank services, Mobile banking has many risks that can not be ignored. In this paper, based on risk analysis about mobile banking and the fuzzy comprehensive evaluation study, in order to help prevent the risk.
With the 3G transmission technology developing, exchange carrier and handset maker make the handset video frequency service a premium brand. This paper compares Chinese and foreign Mobile TV service synthetically, obtaining experience to find breakthrough and acting point of Chinese Mobile TV service continues developing.
This paper investigates the factors that influencing the adoption of ubiquitous commerce (u-commerce) focusing on users' trust in privacy and security. Specifically, a framework is developed to show the interrelationships among users' trust, privacy and security on the adoption of u-commerce. The precedent factors that affecting privacy and security are also analyzed, including technology familiarity,...
Compared with the traditional E-Commerce website, the M-Commerce website provides an extensive Internet accessibility and a capability of committing transactions anytime and anywhere to users with mobile devices. Limited knowledge about the M-Commerce website environment, false perception of website construction as a costly and arduous task, and lack of feasible assisting solutions for website construction...
An established way to analyze shoppers' behavior at the point of sale consists of identifying their paths through the store as well as their approach behavior towards different shelves. Such proceeding allows e.g. for optimizing product placements or in-store advertising and guidance. Since there is a technological challenge in doing this inside the respective locations, there is a need for better...
Utilizing mobile applications in the area of industrial field service promises several benefits, especially improved process support due to a tight integration of mobile workers and tailored information support. In this paper, we describe four mobile service business patterns derived from two industrial case studies. The first case study deals with the seamless integration of service engineers, while...
This study aims to determine customers' needs, determine their desired music services, and propose suitable development strategies and operation models for digital music service providers. This study generated selected aspects/criteria for customers to evaluate their music platform preferences and their willingness to use digital music services. In this study, the Fuzzy cognitive map (FCM) was employed...
The advent of ubiquitous, mobile, personal devices creates an unprecedented opportunity to improve our understanding of human movement. In this work, we study human mobility in Los Angeles and New York by analyzing anonymous records of approximate locations of cell phones belonging to residents of those cities. We examine two data sets gathered six months apart, each representing hundreds of thousands...
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