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Social media continues to gain enormous popularity. Therefore, it is not surprising that this attracts the interest of researchers to study this cyber-social phenomenon. Previous contributions focused hugely on Online Social Networks (ONS), but this paper uses the ‘Uses & Gratifications’ Theory to explain the member behaviour in the field of Professional Networking Sites (PNS) by considering the...
The rapid spread of the Internet in China is also changing people's consumption habits and lifestyle, small to food and entertainment, large to the defense industry, the Internet has been integrated into every corner of China's economic industry. With the Internet consumption of consumer spending and the promotion of consumer ideas, China's Internet consumer financial market came into being and achieved...
As the key to both offline and online business, consumers' trust to retailers always influences their purchase decision. In recent years, based on the traditional business, more and more click and mortar companies spring up. But could consumers' trust transfer from offline to online channel? And how? Extant researches lack deep exploration for these questions. In this study, introducing perceived...
Service characteristic of intangible, concurrency and heterogeneity, which make it quite normal that service error appear in the process of companies management. Despite the virtual nature of e-commerce, online retailers also have service failures. Taking group-buying websites as an example, this paper explores the factors influencing the customer satisfaction from the perspective of service quality...
The financial market is very fickle and investors have the difficult task of following and trying to predict the swings of the market so that their strategies result in better financial returns. With the use of Big Data and Bayesian mathematical statistics based on prior knowledge and examples of training to determine the likelihood of a hypothesis, financial news can be tracked continuously and affecting...
The information industry plays an important role in the current times by the use of ICT information and communication technologies, which allow companies to manage the different ways to interact with their customers in an organized and efficient manner. The present study involves the analysis of the management carried out by micro, small and medium enterprises (SMEs) in Ecuador, in order to interact...
The following article outlines the online activity and social presence of chosen world leading fast food restaurants: McDonald's, KFC, Burger King and Pizza Hut. The analysis was done to examine how these companies use social media as a mean of engaging with their customers and how successful they are in doing so. The results show social media create meaningful insights and benchmarks for businesses...
Network Neutrality is essential for ensuring a level playing field for the development of new applications and services on the Internet. Laws and rules alone might not be enough to protect innovation, fair competition and consumer's freedom of choice online. The research community has the responsibility to propose solutions that reveal discriminatory traffic management mechanisms on the Internet....
This work focuses on wide-scale freight transportation logistics motivated by the sharp increase of on-line shopping stores and the upsurge of Internet as the most frequently utilized selling channel during the last decade. This huge ecosystem of one-click-away catalogs has ultimately unleashed the need for efficient algorithms aimed at properly scheduling the underlying transportation resources in...
The internet changed the traditional ways of relationship between and the consumers. The company started offering new buying, selling and shipment models to their customers. On a Portuguese context the most seller sector is the holydays and accommodations with 55% of online sales. Through the time evolution new models where investigated to study the service quality, to provide a higher service quality...
In this study, we firstly define brand decision as two kinds, one brand choice and multi-brands choice. By using multiple linear regression model and multinomial logit model separately, we construct links between brand identity, brand communication, electronic word of mouth and brand choice (one-brand and multi-brands). We find brand identity, brand communication and eWOM are positively associated...
Mobile Internet technology is an important tool and means to improve transportation services. Traditional transport service industry will also be based on the Internet platform to realize the transformation and reconstruction of the operating mode. In this paper, the impact of mobile Internet technology on transportation services industry is analyzed in detail. Moreover, how to create the environment...
The development of data services (internet) in Indonesia is increasing for each year. The research firm emarketer said that the population netter in Indonesia reached 83.7 million people in 2014, and in 2017 is estimated to reach 112 million people. pt. xyz is a company with business in telecommunications by providing data services as one of its business processes. But in that business process, often...
Compared with the traditional power grid, Energy Internet is motivated by the concept of intelligent energy sharing and coordination, achieving higher penetration of renewable energy and economic saving. In this paper, we propose a new framework for the time-slotted Peer-to-Peer (P2P) energy sharing and coordination in Energy Internet, which aims to achieve flexible and efficient distributed energy...
The conceptual issues of conducting factor analysis of enterprise's marketing activity are being discussed, in the example of digital marketing communications. The general rules and the algorithm for conducting such analysis are proposed, and its purpose is justified. The questions of how to define the causal relationships of marketing costs and results, the ability to search for reserves and the...
In the age of the Internet, how to integrate virtual online behavior and real-world offline activity is a key issue in enterprise operations management, and Online-to-Offline (O2O) strategy is a hotly debated method to solve relevant problems. Taking advertisement industry for a case study, issues concerning management information systems (MIS) based on Online-to-Offline strategy are studied and analyzed,...
"Big data", the word has been mentioned more and more. It is better to say that we are in such an era rather than that the "big data" era is coming. How to use good data, so that the hands of the data collected into a valuable thing, rather than a IoT of data garbage, is the problem that every industry has been thinking about. Every enterprise wants to seize the opportunity to...
The emergence of electronic commerce led to a situation that many companies tend to take advantage of this space, but the main problem with this type of business is to retain customers and build loyalty in them. Ease of access to other companies in case of dissatisfaction allows customers to quickly refer to other competing companies. Therefore, customer satisfaction is very important. Considering...
Internet plus era has brought great changes to the enterprise. The changes of the enterprise's business process and internal control increase the difficulty of evaluating the risk of material misstatement. In order to grasp the risk of material misstatement under Internet plus environment more accurately, this paper selects enterprises issued non-standard and standard audit opinions within five years...
Internet marketing is a system of new marketing media system that has been common to be used nowadays by the micro, small, and medium enterprises (SMEs), which is considered to fulfill customer's needs and building relationship or engagement with the customer and also can make a wider market or even globally, resulting in a profit for the company, However, the dynamics of the customer user behavior...
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