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With the competition environment of economic globalization and market internationalization, this paper systematically analyzes some important points of brand and competitiveness, attempts to generalize the main sources of cigarette brand competitiveness from both intrinsic and extrinsic aspects. At the initial phase of brand development, cigarette brand image and impression are of great importance,...
The rise of China manufacturing industry has won the “World Factory” reputation, but the equipment manufacturing industry of China still in the low-end value chain of the global industrial chain. Vigorously promoting the information and industrialization integration can bring the industry from large to strong. For China, “manufacturing large” to “manufacturing power” points out the direction of development...
Clusters and the broader patterns of economic specialization across geographies have become an important concern for European policy makers. The new approaches to cluster analysis develop new conceptual dimensions that encapsulate the key aspects of this new phase and better enable all cluster stakeholders address the challenges confronted by regional economies. This requires a change of perspective...
The purpose of this paper is to explore how a firm's value-creation ability, internal operation efficiency and competitive advantage can be improved by adoption of a new technology. This work draws on four case-studies of public Israeli firms, traded on international courses, and operating in global markets. The firms are Comverse, Ormat Technologies, Tower Semiconductor, and Radvision. They are engaged...
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