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Celem artykułu jest wykazanie na podstawie wyników analizy i krytycznej oceny wybranej literatury, że działalność innowacyjna, tak jak każdy obszar funkcjonalny przedsiębiorstwa, powinna być objęta systemowym zarządzaniem opartym na wiedzy i wypracowanych przez naukę rozwiązaniach modelowych. Do osiągnięcia tego celu wykorzystano następujące metody badawcze: analizę poznawczo-krytyczną wybranej literatury...
The article aims to fulfill the following two objectives: determine and critically assess the percentage of innovative enterprises within the total number of both Polish industrial enterprises and Polish service enterprises; verify the research hypothesis that the universality of innovation implementation is relatively low, that innovation is diversified in industrial and service enterprises, and...
Currently, innovativeness is a key to the success of every enterprise. It is an important element of a company's organisational culture and should be included in long and short-term plans of actions. Both a company and the entire economy must develop innovative marketing solutions, offer products and services perceived as modern, and change the organisation and the occurring processes to reduce unnecessary...
Contemporary enterprises should be innovative to survive on a competitive market. Innovations are the basic factor of development of each firm. They must be systematically developed and implemented in all areas of socio-economic activity. The base for the creation of such a system can be a complex diagnosis of the current state of the commonness of introduction of the innovations in particular enterprises...
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