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This paper focuses on how to improve the service management level through analysis of price and product characteristics in the automobile industry in China. We estimate "hedonic pricing functions" that relate the automobile characteristics to their prices. Then we examine how the prices influence the customers' perception and how the customers' perception relates to service management. We...
Service has already become one of the most important value activities of modern enterprises in various industries. A better service management requires a comprehensive understanding of enterprises' capability. According to the fundamental characteristics of Chinese enterprises, this article constructed enterprise capability evaluating model (ECEM) and enterprise capability evolutionary model (ECEVM)...
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