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Tourism is an important social phenomenon and a sector of economy that is developing more and more rapidly. It is especially cultural tourism that grows fast and also serves as a platform for the meeting of tourism and intangible cultural heritage. It meets the needs of the postmodern man who seeks excitement and diversity. The UNESCO Convention for the Safeguarding of the Intangible Cultural Heritage...
The paper starts from an investigation on the intangible cultural heritage and cultural creative industry in Hangzhou. Based on some research and analysis of the investigation results, this paper associates intangible cultural heritage with cultural creative industry and puts forward that cultural creative industry will be one of the best opportunities for intangible cultural heritage and the latter...
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