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Celem artykułu jest zbadanie, jaka jest struktura użytkowników samochodów osobowych ze względu na wagę przypisywaną jakości części zamiennych oraz które predyktory kształtują tę strukturę. Jako metodę gromadzenia danych wykorzystano ankietę zrealizowaną na próbie 498 klientów serwisów samochodowych. Do identyfikacji nominalnych i porządkowych predyktorów oraz charakterystyki uzyskanych segmentów zastosowano...
The purpose of this paper was to study whether the formal vehicle specification and method of its maintenance differentiate the assessment of importance of qualitative attributes of spare parts for passenger cars. The data collection method used was a survey conducted on 498 clients of car technical service centres. The identification of the differentiating attributes was performed by applying the...
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