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In the past several decades, great strides have been made to incorporate the ethical and environmental responsibilities into the core culture of today’s business world. With the increased attention paid to such responsibilities, a growing number of firms have explored “greening” (environmental-friendly) initiatives as their competitive strategic weapons. This paper traces the evolution of green supply...
The main purpose of this study is applying TRIZ theory to construct the Green Supply Chain management (GSCM) strategies for the international tourist hotel. Based on the theory of TRIZ, we use the contradiction matrix to compare against the paradox of the environmental impacts, which were generated by the fine cuisine. Then we search for the solutions with TRIZ 40 innovation principles, propose our...
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