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As technologies advance constantly, households respond to energy efficiency improvement with higher energy consumption per unit. The current rapid economic development and the other latent reason - rebound effect induce such phenomenon. Rebound effect has long been ignored in the household energy efficiency of China while it has been recognized widely all over the world. Since there exists a high...
In this study we evaluate the information and interface design of the shopping Website, in order to better understand how to provide service suited to the customer. The Internet consumer behavior model forms the structural basis of the examination. An evaluation form was designed based on this model and used to examine 351 domestic and foreign shopping Websites, for information and interface design...
The study extends the original technology acceptance model (TAM) by applying it to the purchase intention of home security and remote control equipments, and introducing two external variables, ??task-technology fit?? and ??reliability and interaction.?? The paper addresses the original cognitive TAM variables, and then revises them by adding emotional antecedents which fit into consumer context....
Online customization is one of powerful marketing strategies. However, customers' attitudes toward acceptance and their behavioral intentions to use play a critical success factor. Based on technology acceptance model (TAM) this study examined the relationships among consumer's beliefs, attitudes and behavioral intentions toward online customization of apparel. In this specific context we also explored...
While the number of consumer online shopping increase in Mainland China, research on the profile of Internet shoppers and non-shoppers has been inadequate. One research model is proposed in this study to examine factors of Internet usage including online experience, computer capacity, and Web-used-related lifestyle and their influence on consumers' behavior for online shopping. Data from 917 respondents...
Various Internet applications have mushroomed for years in many different fields, but only few of them survive in the market. One of them is the Internet phone service which has been available since 1995. Recently, this market has shown fast development in terms of many new value-added services offered and an impressive increase in the number of users all over the world. This paper aims to investigate...
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