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In order to maintain a sustainable development in this dynamic plight of current world financial crisis, a firm must make marketing innovation as one of the core topics. However, the theoretical system of marketing innovation neither has yet entered the field of innovative research nor formed its own system because it is still mainly in the period of practicing both at home and abroad. Therefore,...
Technology roadmapping is a process that is utilized for purposes of strategically aligning research and development goals across untraditional organizational networks for purposes of managing innovation. In this research a ldquoT-Planrdquo approach developed at Cambridge University by Robert Phaal identifies strategic research and development options for sustainable biodiesel production for the Pacific...
The structure of university-industry collaboration networks for developing lead-free solders is analyzed with the quantitative methods of social network analysis, based on data on the participants in research and development projects. Initiatives to regulate the use of lead in the United States influenced the formation of university-industry collaboration network for the development and adoption of...
Environment issues have induced firms to search and develop cleaner technologies and production practices. This process has created new business opportunities, which are related to sustainable production and to the conservation of the environment. This paper aims at understanding the implications of innovation trajectories based on the development of sustainable products and technologies for innovation...
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