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Social networking sites, in addition to the standard features of communication between members of the community, are also another channel to build brand image and shaping consumer buying behavior. SNSs allow the establishment of the so-called company profiles, enabling a continuous and interactive dialogue with customers or potential customers. This paper presents an analysis and assessment of the...
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.