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As a subset of e-commerce, m-commerce (mobile commerce) also faces problems of trust building. The limitation of mobile devices, such as screen size, privacy and safety problem, make it important to build trust effectively and efficiently. In e-commerce, culture can exert a significant impact on how trust is built through various web strategies. Similarly, trust-building strategies in m-commerce could...
This paper discusses e-commerce adoption trends in the Iranian retail sector. Data were collected using questionnaire and interviews of 170 retailers and 73 customers selected in Tehran. Iran's retail sector lags behind in e-business adoption. Key e-commerce applications were in administration, accounting, management and control systems with barcode-driven systems and debit card swipe technologies...
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