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In the paper, focusing on the massage chair in China then doing affective experience analyse. According to the three components of product experience: aesthetic pleasure, attribution of meaning, and emotional response, using approaches such as market research, user Interview, persona, field experiment to do users' affective experience test of a typical type of massage chair which produced in China...
In the face of the status quo of credit risk measurement academic research and practical research in China, the banks' credit risk measurement can be divided into the banks' interior and banks' integral these two levels. Through the analysis, it is found that the most suitable objective conditions of the commercial banks' internal credit risk measurement method in China is KMV model, with strong theoretical...
Based on data mining technology, this article compared the cash dividends distribution desire of listed companies in China during 2003-2007 to examine how the non-tradable share reform affects the dividends distribution behavior of controlling shareholders. The empirical study result indicates that cash dividends distribution desire of the listed companies has a positive correlation with the share-holding...
Organizational culture has been widely studied in management research during the past 30 years. Most culture and effectiveness researchers have employed numerous qualitative and quantitative approaches on proving that organizational culture variables can predict effectiveness or cultural variables can indicate effectiveness. Yet, few of them have done anything to construct an evaluation index system...
This paper explored the demand motivation of virtual money which exists in an online game or virtual community. As the virtual money can only be bought from but not sold to the game operators currently in China, the motivation for owning virtual money in China is just limited to online payment, no speculation motivation as in foreign online games which have a totally different exchange mechanism with...
China has become a formidable player and continues to experience strong growth in a dynamic global market for software development. This highly competitive environment makes maximizing the creation of software product value both difficult and important. When looking at a software product, different stakeholder groups-purchasers, users, software managers, and developers-have different notions of value...
In China's contemporary development of regional economies, the important position of the development of provincial economies has drawn more and more attention, which in turn drives highly attention on the national policy over regional economic development by decision makers and theory circle. Five financial indicators were selected which reflect the profitability of listed companies. After the outliers...
From the viewpoint of demand-side, this paper proposes a method that how to analyze the competitive market structure and asymmetric competition according to consumer choice set. According to survey data from 4,918 Chinese automobile potential buyerpsilas choice set, this paper constructs brand switching probability matrix then analyze the completion from three levels: brand, firm and country. The...
Leading producers and consumers of copper concentrates and refined copper are Chile and China. The two states are dominating in world production and consumption for recent years.
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