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This study integrates Technology Acceptance Model (TAM) and flow theory to explore the relationship among online consumers' internal and external perceptive factors, and intention to return. This study examines the online consumers from Taiwan's biggest B to C website, and questionnaire-based empirical study is used to collect data. There are 1254 valid surveys and structure equation model (SEM) is...
With quick development of Internet application, e-commerce is increasingly changing traditional business model. E-commerce in tourism industry starts in China and frequently used in hotel and travel agency. But few e-commerce models can be seen in tourism destinations and theme parks. As a fast developing tour business branch in China, theme park needs to build up a collaborative commerce platform...
Nowadays, there are many useful domain information scattered over the Internet. But domain users need to navigate different Websites or information sources to get domain relevant information. Services mash-up can be used to integrate not only Web content and also services to one portal, therefore improves the user experience. However, some domain users, especially those without IT background, might...
Digital Earth (DE) is a virtual presentation of the planet based on geographic coordinate, and is an information system with tremendous amount of multiple resolutions and multiple scales data as shown in multiple dimensions. It can visualize the real earth and represent historical phenomena in digital way by using the large amount of data of the earth, and utilizing the computer techniques, image...
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