The Infona portal uses cookies, i.e. strings of text saved by a browser on the user's device. The portal can access those files and use them to remember the user's data, such as their chosen settings (screen view, interface language, etc.), or their login data. By using the Infona portal the user accepts automatic saving and using this information for portal operation purposes. More information on the subject can be found in the Privacy Policy and Terms of Service. By closing this window the user confirms that they have read the information on cookie usage, and they accept the privacy policy and the way cookies are used by the portal. You can change the cookie settings in your browser.
Rise and prosperous development of internet has changed the medium of word-of-mouth communication, which is no longer limited to the traditional face-to-face communication pattern. More and more people not only keep up interpersonal relationships, but also seek information and share experience through internet. It is pointed out by literatures that composition of source credibility, an important variable...
This study examined consumers decision-making styles by using the Consumer Styles Inventory (CSI) by Sui, Hui, Wang, and Chang (2001). It also investigated the relationship between the decision-making styles and the Perceived Value (PV) (Teas & Agarwal, 2001) when purchasing digital cameras and related equipments. The Independent Sample t test and Multiple Regression was used in analyzing the...
E-commerce is applied to food traceability system. Chinese consumers just contact this new method which is acquiring food traceability information by network. This paper makes use of 1757 sample data collected from thirteen cities and builds logit model to analyze consumers' usage of this new method to promote the application and integration of ecommerce in food traceability system. The result indicates...
To reveal the impact of knowledge sharing in virtual communities on consumer behavior is an important work of current. This paper is designed to explore the relationship between knowledge sharing in virtual communities and consumerspsila brand trust by empirical methods. A relationship model of content of sharing, sharing degree and consumerspsila brand trust was constructed. The results show: sharing...
This paper outlines the key factors affecting the consumer behavior for digital music; grouped into socio-demographical, economical, experience, cultural, risk, technology and Digital Rights Management (DRM). We present then the data collection process and empirical data. Also our results are more suggestive than conclusive, they show that the willingness to pay for digital music is higher without...
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.