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In this paper we aim at understanding if and how, by analysing people's profile and historical data (such as data available on Facebook profiles and interactions, or collected explicitly) we can motivate two persons to interact and eventually create long-term bonds. We do this by exploring the relationship between connectedness, social interactions and common life points on Facebook. The results are...
This study examined the antecedents and consequences of intensity of SNS use in a cross-cultural context. A survey of 977 SNS users was performed in Korea and USA, and the causal relationship was tested using structural equation modelling. Consumer innovativeness, propensity to share information, and privacy concern affected intensity of SNS use and the usage of SNS enabled social capital. In addition,...
Behavior in social groups follows social norms defining what is acceptable and what is not. Prior research has found strong tendencies toward informational isomorphism in online social networks, as social peers seem to establish a shared understanding of what behavior is acceptable. Due to the additive nature of these social norms, individual' s social context gets more restrictive as network diversity...
A variety of prose genres, from the memoir to the novel, commonly represent individual lives in terms of sequential narratives recounted by a single voice. Mapped onto the personal, this trope seems fundamental to the very structure of prose writing, capaciously bestowing an underlying, unifying sense of purpose around the numerous events and relations that constitute everyday experience. Distinct...
The mobile Internet business is entering a new era in Japan with the emerging revenue-generating mobile social games. Mobile social games expose some region-specific different behaviors. This is a rich source of new perspectives of cultural behaviors. The analysis of the cultural perspective is shifting its focus from the real-world behavior to the virtual-world behavior. The author proposes a new...
Research shows that people from different cultural backgrounds and gender roles behave and communicate in systematically different ways. The current research utilized a survey (N=452) of young adults to examine the occurrence of culturally- and gender-influenced differences in online behavior, offline networks, and satisfaction. Results show that participants who identify with more individualistic...
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