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Assessing multi-hop interpersonal trust in online social networks (OSNs) is critical for many social network applications such as online marketing but challenging due to the difficulties of handling complex OSN topology, in existing models such as subjective logic, and the lack of effective validation methods. To address these challenges, we for the first time properly define trust propagation and...
Online credit evaluation system is the foundation for the establishment of trust and for the management of risk between buyers and sellers. This paper studies the contents of credit evaluation system on both sides of online business interaction. We find out that the current system is too general and is difficult to be put into practice, then we propose a new model based on analytic hierarchy process...
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