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This paper describes the use of game theory to analyze the "prisoner's dilemma" phenomenon inherent in Electronic Commerce. Analysis yielded the following conclusions: Results of one-time game between both sides is invalid (fraud, fraud).Repeated games can achieve the effective Nash equilibrium (honesty, honesty) between both sides in the process of transaction. Repeated games can maintain...
The trust management mechanism based on seller coalition and consumer virtual community is discussed in this paper, which is verified valid by game theory. The seller tends to carry out an honest transaction because of the increased opportunity cost in the mechanism, and consumers feedback transaction information positively because of the identity of community and the pursuit of interests, which makes...
Rational assignment of passenger flow between parallel railway lines is a base of optimizing transport organization for high-speed railway and the existing railway. Firstly, this paper analyzed the influencing factors of passenger travel choice behavior and set up a generalized cost function, then used the generalized cost function to replace utility function of Logit model. An improved Logit model...
This paper, which based on the assumption of product market demand price-dependent and random deviation, makes models respectively to discuss the optimal strategy in the cooperation and non-cooperation conditions between the supplier and the retailer, which is how to determine the most superior wholesale price of the suppliers optimal order quantity of the retailers and retail price. Suppliers, which...
During the first decade of this century, the online games are developed rapidly in China. But the virtual items transaction problems hinder the development of online games. Traditional trading models cannot meet the demand of both security and convenience at the same time. In order to improve the traditional transaction models, this paper presents a more secure transaction platform by embedding a...
Pervasive learning is a branch of mobile learning with an emphasis on context-awareness. Pervasive learning spaces (PLSs) create bridges from the real world to the virtual world, allowing the context-sensitive utilization of real-world objects and information in the learning process. Thus far, no model of technology integration for PLSs exists. We present a three-year process during which several...
This paper analyzed the basic model for the e-payment industry with the agent under the guidance of Two-sided Market, and introduced the 2-stage game of adoption strategies for both the Platform and the Buyer. Then the authors made a deep through case study for three dimensions: speed improving, convenience improving and safety improving, mainly based on the functions of the agents in e-payment application...
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