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Decision making is a complex process that involves risk. All decision made by investors should be concerned about the level of risk they are willing to tolerate. The level of risk they are willing to absorb will lead to their investment strategy they should go for, aggressive, moderate or conservative. For that reason, the factors affecting investors' investment strategy should be taken into consideration...
Under the frame of behavioral finance, this article established a model of perceived risk based on the disposition effect. Simulations indicate the opposite correlation between perceived risk and the disposition effect index. This conclusion is same to the real market perceived risk.
BF (Behavioral Finance) is a branch of behavioral economics, mainly studies investor's cognition, sentiment, attitude, and other psychological features, as well as inefficiency of securities market as a result of these psychological factors. Since BF came into the world, BF has shown wide development prospect. The paper synoptically introduced many achievements of BF, at the same time, analyzed the...
Based on the theory of behavioral finance, this paper studies the securities regulation by using the research method of management experiment. It studies the validity of the securities regulation measures, the influence of securities regulation factors and management psychology factors on the investment behavior of investors. It aims at guiding the investors to make rational investment. The paper...
Psychological research has becomes one of the foundations of behavioral finance. In this paper, the investor mental biases are classified into two types: emotional characteristic and cognitive characteristic. Emotional characteristic includes overconfidence, loss aversion and regret aversion. Cognitive characteristic includes representativeness heuristic, availability heuristic and anchoring and adjustment...
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