In this study, we combine augmented reality (AR) with the technique of assisted global positioning system to construct a guiding system of AR and design the guiding graphs metaphorically, so that the system interface operation is used more intuitively. We further investigate the availability of the system, and present an empirical study to statistically show that the guiding system of AR significantly outperforms that of plane map in terms of the finishing time of mission and correctness. Finally, according to the results of questionnaire of the system availability, we induct six essential factors influencing the guiding system availability of AR, namely guiding service usability factor, user esthetics of design factor, guiding service technique factor, guiding service creativity factor, guiding service entertainment factor, and guiding service practicality factor. The results of the study could be extended to other related studies. In terms of task completion time and accuracy rate, AR navigation is obviously better than the two plane map navigation modes. The users can find the direction of the destination within 7 s on average, and the accuracy rate is as high as 97.73%. © 2017 Institute of Electrical Engineers of Japan. Published by John Wiley & Sons, Inc.