This chapter identifies the three things we must get right every time in order to drive the “what we want them to say” statements. The first, doing great quality work for each client and always improving the quality of our work is, without question, our great overriding priority. The second is being incredibly easy to work with, has been the ultimate tiebreaker for the author. Finally, having an immediate response to customers, potential customers, and business partners is the author's personal “silver bullet” in business. The chapter highlights that the Grand Guarantee is where the three things that Western Water Works Supply Company, Inc. (WWWSC) must get right: accurate orders; accurate billings, and accurate delivery times. They drive very powerful testimonials from clients. The testimonials in turn, drive new business to WWWSC.