In this paper, the inclusion of a videoconferencing server is proposed as a new feature for TV broadcast systems. With this feature, TV broadcast stations can enable viewers to participate in TV programs by using a videoconferencing client. Some program concept ideas, such as game, talk, and radio shows, are analyzed in this paper from the feature’s point of view. The technical implementation of the feature is studied by sketching the implementation in a real broadcast system as well as creating a reference implementation, which is tested in a real TV broadcast system. The results show that the feature is possible to implement and it suits well into TV environment, because it provides participation with visual aspect. Hence, it can be easily seen that this feature has its place in a future TV broadcast system.