Marketing Review St. Gallen > 2014 > 31 > 2 > 10-19
Source
Identifiers
journal ISSN : | 1865-6544 |
journal e-ISSN : | 1865-7516 |
DOI | 10.1365/s11621-014-0336-0 |
Marketing Review St. Gallen > 2014 > 31 > 2 > 10-19
journal ISSN : | 1865-6544 |
journal e-ISSN : | 1865-7516 |
DOI | 10.1365/s11621-014-0336-0 |