In this article we will provide a general overview of the situation of the digital publishing in Europe starting from the insights provided by the Editech conference, the international day of advanced study organized by the Italian Publishers Association and focused on the trends, perspectives and applications of technological innovation in publishing at an international level. It is the main Italian event dedicated to book publishing with the aim of helping publishers define their short- and medium-term digital strategies, while being aware of the opportunities and risks involved in the conversion to digital of their business model. The Editech 2010 main focus had been: the market and the national and international situation of digital publishing, the new buying and reading behaviors of consumers, e-books and content for e-readers and mobile devices, new production processes (XML, ePub, digital printing) and the distribution scenario and the diffusion of digital content.