Marketing Letters
Marketing Letters > 2014 > 25 > 4 > 355-360
Marketing Letters > 2014 > 25 > 4 > 343-353
Marketing Letters > 2014 > 25 > 4 > 373-384
Marketing Letters > 2014 > 25 > 4 > 397-407
Marketing Letters > 2014 > 25 > 4 > 385-396
Marketing Letters > 2014 > 25 > 4 > 409-423
Marketing Letters > 2014 > 25 > 4 > 361-372
Marketing Letters > 2014 > 25 > 4 > 425-434