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In this paper, an inventory model for deteriorating items with time and price sensitive demand is developed. Deterioration rate is assumed to follow Weibull distribution with known parameter. In the real world, Conditions of uncertainty costs have a direct impact on corporate profits. Therefore in this paper costs is considered as fuzzy numbers. The purpose of this paper is to find the optimal selling...
The manufacturer participating in a cooperative advertising scheme reimburses a percentage of local advertising expenditures to encourage the retailer into more promotional initiatives. The present study aims to investigate the supply chain coordination through cooperative advertising and pricing by proposing a relatively general consumer demand function. Based on the underlying balance of power among...
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