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This paper discusses chaos theory and provides a brief description of chaos and complexity theory. It notes past applications in tourism research with specific reference to the work of Russell and Faulkner relating to Australia's Gold Coast. In this paper, the concept is discussed with reference to regional tourism organizations in New Zealand. Both cases provide examples of complexity, attractors...
One of the core steps in all strategic management processes, but especially in tourism firms, is the consideration of the organisational environment. A methodology for scanning that environment is presented from the perspective of perceived environmental uncertainty, according to its dynamism and complexity. To that end, the Rasch model [Rasch, G. (1980). Probabilistic models for some intelligence...
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