Er-doped silicon-rich silicon oxide (SRSO) thin films have been fabricated by reactive magnetron sputtering of a pure silica target topped by chips of Er 2 O 3 . The incorporation of silicon excess in the films is due to the introduction of hydrogen in the plasma which reduces accordingly the oxygen released by the silica target. The incorporated Er content [Er] in the films was controlled by the sputtered surface ratio of Er 2 O 3 chips with respect to that of silica target. The photoluminescence (PL) intensity at 1.54μm from samples obtained with different [Er] values and annealing temperature were compared for the same amount of Si excess and interpreted in terms of sensitizing action of Si nanoclusters (Si–NCs) towards the neighboring Er ions. Some onset of concentration-related effects (up conversion, quenching) was suspected for [Er] ∼3×10 20 cm −3 through the decrease of the lifetime emission from ∼6ms for [Er]=5× 10 19 cm −3 to about 3.5ms. These effects were compensated by a better coupling rate between the Si–NCs and the neighbouring Er ions. This was achieved through some adjustments of the processing parameters: the decrease of the plasma pressure that led to the improvement of the PL by a factor of 3, and the decrease of the annealing temperature from 1100°C to 900°C that induced a 2.5 times increase of the 1.54μm emission.