Social evaluation is placed at low levels of the technical architecture, for this reason the findings of this study would be useful. This study evaluates the socio-economic prospects of solar technology utilization (STU) in Abbottabad, Pakistan. The objective of the study is to underline the variables of existing and inclined trends for alternate technology that come into consideration to assess the potential for STU by the consumers. The study finds out the type of need of the consumers have that solar technology could address to enhance the quality of life. On the bases of income, comparative user friendliness and comparative cost analysis, the study suggests the STU is the best market competitive technologies available. The potential for STU exists at 65% as frequency distribution of the survey showed. This study is a contribution to practical knowledge of solar technology to mitigate the energy crisis in Pakistan.