A series of red emitting Li 2 Eu x Al 2(1−x) B 2 O 7 (LABO) (x=0.001, 0.002, 0.005, 0.01, 0.02) phosphors were prepared by a solution combustion technique. The structure and surface morphology of synthesized phosphors were characterized by powder XRD and SEM and their photoluminescent properties under UV excitation were also investigated. The results indicate that phosphors are suitable for excitation under UV light at 254nm. The dominant transition of Eu 3+ in LABO is the electric dipole transition 5 D 0 → 7 F 2 with the red emission around 616nm. Eu 3+ ions occupy both Al 3+ and Li 2+ sites in LABO. The optimum concentration for Eu 3+ sites in LABO was observed to be 1mol%. The photoluminescent excitation and emission spectra indicate the excellent red emitting property of Li 2 Al 2 B 2 O 7 :Eu 3+ phosphors due to the characteristic transitions of Eu 3+ from 5 D 0 → 7 F j (j=0, 1, 2, 3, and 4).