The Infona portal uses cookies, i.e. strings of text saved by a browser on the user's device. The portal can access those files and use them to remember the user's data, such as their chosen settings (screen view, interface language, etc.), or their login data. By using the Infona portal the user accepts automatic saving and using this information for portal operation purposes. More information on the subject can be found in the Privacy Policy and Terms of Service. By closing this window the user confirms that they have read the information on cookie usage, and they accept the privacy policy and the way cookies are used by the portal. You can change the cookie settings in your browser.
Social media is a prevalent part of public relations practice. Research and observation suggest young practitioners are often the ones performing social media tasks. Guided by literature on public relations roles and Millennials, this qualitative study explored whether new professionals are in fact relegated to being social media practitioners. Analysis of 20 in-depth interviews with young professionals...
Social capital approaches to public relations suggest that public relations professionals serve as brokers of social resources on behalf of organizations in that just as other forms of capital (e.g., financial capital) may be exchanged for organizational outcomes, so too can social resources (e.g., relationships, reputation, trust and so on) embedded in the networks of organizational publics. Robert...
Set the date range to filter the displayed results. You can set a starting date, ending date or both. You can enter the dates manually or choose them from the calendar.