McClelland suggests that persons high in power motivation may show a special inclination toward creativity. An experiment examined the influence of positive feedback, couched in the language of power imagery, on creativity and self-affect in college males who were both high and low in power motivation. Power motivation was determined by the Thematic Apperception Test, creativity by the Remote Associates Test, and self-affect by the Reactions Inventory. There were three conditions to the experiment: (1) positive feedback, (2) negative feedback, and (3) no feedback concerning subjects′ prior performance on an engineering problem. Subjects completed the Reactions Inventory and the Remote Associates Test subsequent to these experimental manipulations. Subjects high in power motivation who received positive feedback scored the highest in creativity and self-affect. In accordance with a theory that Isen, Daubman and Nowicki (1987) put forth that links creativity with heightened affect, increase in self-affect by high-need-for-power persons in response to positive feedback is posited as the mechanism that accounts for why high-need-for-power persons may show a proclivity toward creativity.