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The purpose of the article is to extract – taking Merleau-Ponty’s idea as an example – the movement of emerging of the world (becoming of the world a phenomenon) as deeply linguistic and at the same time bound to the basis oriented structures of our existence; to show how deeply this movement of phenomenalization is connected with perceiving the world ‘as’, that is with its interpretation incorporated in our fundamental perceptive experience. Eventually – what’s most important for the aesthetic conclusion of this text – to what extent structuration of the basis oriented experience penetrates artistic articulations.