THE APPLICATION OF CROWDSOURCING CONCEPTION FOR INCREASING THE PACE OF TECHNOLOGICAL DEVELOPMENT (Wykorzystanie koncepcji madrosci tlumu do przyspieszenia tempa rozwoju technologicznego na przykladzie Banku Zachodniego WBK)
The article demonstrates theoretical basis of the crowdsourcing conception with particular emphasis on its influence on the pace of technological development. The statements are supported by a case study of the project ‘Bank of ideas' (‘Bank Pomyslow') of Bank Zachodni WBK.
Financed by the National Centre for Research and Development under grant No. SP/I/1/77065/10 by the strategic scientific research and experimental development program:
SYNAT - “Interdisciplinary System for Interactive Scientific and Scientific-Technical Information”.