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This paper develops a differential duopolistic game model of optimal sticky prices and advertising in product differentiation market, and investigates the feedback Nash equilibrium of dynamic price and advertising interactions in a competitive setting. Specifically, we have made two contributions with respect to the available literature. First, we have proposed the new assumption of the price adjustment...
This paper develops a differential duopolistic game model of optimal sticky prices and advertising in product differentiation market, and investigates the properties of open-loop, and closed-loop memoryless Nash equilibrium. Specifically, we have made two contributions with respect to the available literature. First, we have proposed the new assumption of the price adjustment speed is decided by the...
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